After studying photography at university, Peyman Hooshmanndzadeh worked for many daily newspapers in Iran and abroad, in 2001 took part in the Regard Persan exhibition at the Electra space, in 2003, at the Museum of Photography in Thessaloniki, in 2005 at the Kashya Hildebrand Gallery in New York, and at the Baudouin Lebon gallery for a collective exhibition. This series examines with humor the clientele of the Shouka café in Tehran, so meet artists, and the trendy youth of North Tehran.